How do I login to my account for the first time?

Welcome To Pure Finance Group: A Guide To Your First Login!

Pure Finance Group uses a digital portal called "Decision Lender" where you can submit applications, track statuses, make loan changes, view stipulations, send and sign documents, and request funding all online.

  1. New users added to your dealer account by your admin will receive login credentials to their email.
  2. For security, each user added to your company account will receive 2 emails from Info@purefinancegroup.com
  3. New users will receive these 2 emails with login credentials:
    first login emails 
    1. Email #1: "New Username for Decision Lender" will contain login information with Company ID, Username, and Dealer ID.
    2. Email #2: "Request for Password" will contain a temporary password.

3. Click the link in the email first login link

4. Enter the login credentials from the 2 welcome emails sent (copy and paste the temporary password into the Login Portal).

first passowrd login

5. Click Log In

6. Immediately after logging in, you will be required to create a new password

set new password up

Save your new password and bookmark this tab for easy access later on.

Still Need help?

Contact DealerServices@PureFinanceGroup.com